8.05.2006

An Entrepreneur's View of MLM

Michael Cage -
True entrepreneurship vs. "“the MLM pitch"
Browsing the business book section at Borders last night, a guy came up and started a conversation about Robert Kiyosaki"’s Cash Flow Quadrant. It turned out to be a lead-in to pitching me about an MLM company. He seemed geniunely distressed when I pointed out that the standard-issue MLM pitch (core message: work now and build residual income so you can do what you *really* want once the money rolls in) is the polar opposite of true entrepreneurship.

True entrepreneurs create and build because they are people who love to create and build. They feel it deep in their bones. It stirs their souls.
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